445 Digital - Connected TV

Consumers are changing how they watch TV and as a result, how they view your advertisements. There is a huge shift to connected TVs and casting devices while cable is being left behind. Don't let your ads lag and make the jump to connected TV Ad placements with 445 Digital to get the most of your marketing budget

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DROP YOUR OUTDATED TV SPOTS

FOR ADS ON CONNECTED TV

WITH MORE CONTROL AND REACH

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Advertising with our connected TV placements not only gives you better reach and targeting, but greater results with in-market shoppers.

Checkout these benefits:

Powerful metrics, customer insights, and conversion tracking in real-time

Control over target audience including: Demographic, Behavioral, and Sociographic attributes

Control Frequency and Timing for when your ads appear

Easily switch between audiences for different brands

Manage geographical locations in which you advertise

Ads can be clicked through to specific landing pages

More efficient marketing spend and scalability

Advertising with our connected TV placements not only gives you better reach and targeting, but greater results with in-market shoppers.

Checkout these benefits:

Powerful metrics, customer insights, and conversion tracking in real-time

Control over target audience including: Demographic, Behavioral, and Sociographic attributes

Control Frequency and Timing for when your ads appear

Easily switch between audiences for different brands

Manage geographical locations in which you advertise

Ads can be clicked through to specific landing pages

More efficient marketing spend and scalability

WHAT IS CONNECTED TV (CTV)?

Connected TV or CTV uses an internet connection to stream Live and On-Demand content to a television. These "channels" are accessible through applications which are accessed by Smart TVs or an over-the-top (OTT) device like Google Chromecast, Roku, and Apple TV.

WHAT IS CTV ADVERTISING?

Connected TV Advertising is the purchasing of TV Ads that airs on an internet enabled device or CTV. Spots are purchased based off the trends your audiences exhibit to give you the most views from engaged subscribers in your area.

HOW CTV ADVERTISING WORKS

Viewer streams live or on-demand content through a CTV or OTT

Ad spots are purchased once a viewer matches your target audience

Your ad appears to your audience in full screen, with 100% viewable space

Performance analytics are captured in real-time